What Are The Benefits Of Investing In A Digital Education?

by Cassie Steele

digital education

The events of the last year have forced around 89% of companies to undertake (or plan to undertake) their digital transformation to achieve goals such as better operational efficiency, meeting changing customer needs, and improving product quality. Knowing how to use digital tools - everything from communication tools to data analysis programs, social media programming software, and even AR software, is now a key listed skill for a variety of job posts from a wide array of industries.

Whether you are currently at university to learn business, engineering or graphic design, knowing how to MANAGE COMMONLY USED SOFTWARE is essential. In some cases, specialist knowledge of defined technologies is considered a prerequisite for a post. This is the case, for instance, in sectors such as finance, healthcare and marketing.

Challenging Times Demand A Fast Technological Response

Some university courses, such as marketing, have long prioritised technology in their curricula, with graduates typically boasting skills in analytics, conversion optimisation, and SEO software. However, many graduates from less technical fields, including the restaurant industry, were forced to digitise quickly in 2020, owing to the vertiginous and sudden DEMAND FOR ONLINE MENUS AND MOBILE ORDERING.

Those with knowledge of these technologies were given a big opportunity to shine. Predictions indicate that digital menus will continue to enjoy a high demand in the upcoming years for a variety of reasons. Online menus lead to more sales through the use of attractive imagery, the CUSTOMISED OFFERING OF EXTRA ITEMS, and the use of clear descriptions. Whether you work in the IT, sales or marketing side of the restaurant industry, knowing how to create digital menus can mark you as an important component of your team.

What Skills Should You Learn?

Unless you plan on working in IT, your best bet is to take your time at university to hone general digital competencies. You should graduate with the ability to use digital tools, which (as defined by Martin and colleagues), enable you "to identify, access, manage, integrate, evaluate, analyse and synthesise digital resources, construct new knowledge, create media expressions, and communicate with others." Murray and Perez (2014), meanwhile, remind students that "digital literacy is currently "essential for social, academic and professional success and will play an increasingly central role in the near future." The pillars of digital education include knowing how to control commonly used devices such as keyboards, monitors and speakers; the ability to navigate user interfaces; and the ability to communicate digitally (via file saving and sharing, for instance).

Specialised Skills In Demand

If you have a few free credits to fill with a tech subject or you have the time to invest in an external or online course, you may wish to learn a specialty subject, opting for online tutoring as a first step. If so, ensure your chosen course will reap you rewards after your graduation. Just a few of the MOST IN-DEMAND SKILLS for this year include cybersecurity, big data and the Internet of Things, AI, cloud computing, and software development.

Tough times call for technological abilities, so regardless of the industry you hope to work in, having a sound digital knowledge is obligatory. Start off by honing general digital literacy skills such as digital communication. Delve more deeply, if you can, into a hotly demanded area like cybersecurity to boost your chances of job success.